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Brand24 alternative

A cheaper Brand24 alternative for solopreneurs

Brand24 is a full listening platform. MentionWatch is a cheaper social monitor for people who do not need news, Reddit, or a four-figure listening stack.

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The short version

Brand24’s public Individual plan is typically $249/month billed monthly or $199/month billed annually, with 3 keywords, 2,000 mentions, and a 12-hour refresh. MentionWatch Starter is $29/month with 3 keywords and a 24-hour scan across YouTube, Instagram, TikTok, and X. You pay less, wait longer between scans, and you do not get Brand24’s web and Reddit coverage.

Pricing, side by side

Brand24 prices below are typical public list prices as of August 2026. MentionWatch prices are current product prices.

Brand24

Individual

$249 / $199 monthly / annual

  • 3 keywords, 2,000 mentions/month, 1 user
  • Refresh every 12 hours
  • Social plus news, blogs, and Reddit
  • YouTube and TikTok not listed on Individual

Team

$349 / $299 monthly / annual

  • 7 keywords, 10,000 mentions/month
  • Hourly refresh
  • Adds YouTube, TikTok, LinkedIn, and more

Pro and up

From $499 / $399 monthly / annual

  • Realtime refresh from Pro
  • Business $699 / $599; Enterprise from $1,499 annual
  • Reviews, podcasts, and extra AI tools on higher tiers

MentionWatch

Free trial

14 days No credit card

  • Instagram and TikTok only
  • 1 keyword
  • Weekly scan
  • Up to 80 mentions

Starter

$29 /month

  • 3 keywords
  • 24-hour scan cycle
  • YouTube, Instagram, TikTok, and X
  • EARLYBIRD: 20% off the first month for the first 50 customers

Growth

$79 /month

  • 8 keywords
  • 12-hour scan cycle
  • Adds Facebook
  • Monthly billing, cancel in self-serve billing

Brand24 figures are from their public pricing page, checked in August 2026. Competitor prices change; treat them as typical public list prices, not a live quote.

Brand24 vs MentionWatch

Green is the stronger side for that row. MentionWatch does not win every category.

Starting price

Brand24

Individual typically $249/mo monthly or $199/mo billed annually

MentionWatch

$29/month Starter, billed monthly

Getting started

Brand24

Self-serve plans exist; Enterprise is sales-led

MentionWatch

Create an account and start the trial with no demo

YouTube & TikTok

Brand24

Listed from Team ($349/$299) upward on the public prices page

MentionWatch

Included on Starter at $29/month

Source coverage

Brand24

News, blogs, Reddit, and more source categories by plan

MentionWatch

YouTube, Instagram, TikTok, X, and Facebook only

Scan speed

Brand24

12 hours on Individual; hourly on Team; realtime on Pro+

MentionWatch

24 hours on Starter, 12 hours on Growth, weekly on the trial

Cancel

Brand24

Public page says cancel anytime, no commitment

MentionWatch

Monthly subscription, cancel in self-serve billing

Who should pick which

A cheaper tool is the wrong buy if you need coverage we do not have.

Stay with Brand24 if

You are buying coverage and volume, not just a lower invoice.

  • You need news, blogs, Reddit, reviews, or podcasts in the same product.
  • 2,000 mentions/month is a floor, not a ceiling.
  • You want hourly or realtime refresh (Team and Pro).
  • You need extra seats, white-label reporting, or Brand24’s AI add-ons.

Choose MentionWatch if

You are a founder or creator watching social mentions of your name, product, or hashtag.

  • You want YouTube and TikTok without jumping to Brand24 Team pricing.
  • Public $29 and $79 month-to-month plans are enough.
  • A 14-day Instagram + TikTok trial with no card is the right first step.
  • You can live with scheduled scans and per-cycle caps instead of a firehose.

MentionWatch limits, stated plainly

This is a scheduled social monitor for solopreneurs, not a full social-listening firehose.

  • Not realtime. Scan cycles are 12 to 168 hours depending on plan.
  • Each cycle only takes the latest 20 TikTok videos and the latest 35 posts per other platform.
  • Coverage is social only: YouTube, Instagram, TikTok, X, and Facebook. No Reddit, news, blogs, forums, reviews, or the open web.
  • Facebook is on Growth. The trial is Instagram and TikTok only.

Brand24, Mention, and Awario are trademarks of their respective owners. These pages are independent comparisons, not affiliated with those products.

Pricing

Simple, Transparent Pricing

No hidden fees. No contracts. Cancel anytime.

TRIAL

14-Day Trial

Try it out for yourself!

Free
Subscribe Now

Up to 80 mentions during trial period

  • Instagram, TikTok
  • 1 Keyword / Hashtag
  • Weekly scan cycle
  • 3 months of history
POPULAR

Starter

For serious individuals.

Use code EARLYBIRD for 20% off the first month

Only the first 50 customers.

$29/month
Subscribe Now

Up to 3,000 mentions / month

  • Youtube, Instagram, Tiktok, Twitter
  • 3 Keywords / Hashtags
  • 24-hour scan cycle
  • 3-Month History

Growth

For scaling projects.

$79/month
Subscribe Now

Up to 16,500 mentions / month

  • Youtube, Instagram, Tiktok, Twitter, Facebook
  • 8 Keywords / Hashtags
  • 12-hour scan cycle
  • 3-Month History

Other comparisons

Yearly Company plan + demo

Mention.com alternative

$49/mo monthly, $29/mo annual

Awario alternative

All comparisons

Brand24, Mention.com, and Awario

Try the $0 trial before a $199 listening plan

No credit card. One keyword on Instagram and TikTok for 14 days. Upgrade to Starter at $29/month if the workflow is enough.

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